Objection Handling Sheet
Quick-hit responses for affiliates when leads push back or hesitate.
🧱 Objection: “We already have something in place.”
Affiliate Response:
"Totally makes sense — from what I’ve seen, TSarro & Associates doesn’t try to replace what’s already working. They’re more like an outside lens to help you optimize and layer in the right tools without starting from scratch." That lens of theirs can save you money where you least expect it.
💰 Objection: “We don’t have the budget for this right now.”
Affiliate Response:
"That’s fair. Keep in mind that Tom conducts a no-cost assessment up front, so your risk is eliminated vs a traditional consulting model. What’s interesting is most of the wins they’re driving actually reduce costs — especially around contact center and AI, Telco/LD, or tech inefficiencies. Worth a conversation now so you’re ahead of it when budget does free up."
🤷 Objection: “Who are you guys again?”
Affiliate Response:
"They’re not a vendor or agency — more like a strategic trusted advisor. TSarro & Associates helps teams modernize CX, telecom, and operations by designing best-fit tech and partners. I’ve seen them filter through the noise and save people serious time, frustration and money."
🐣 Objection: “We’re too small / too early for this.”
Affiliate Response:
"Honestly, a lot of the folks they work with are in that growth phase — and that’s where the advice matters most. They don’t limit their work to huge enterprise stuff. It’s usually about finding modular tech or support options that scale with you BEFORE you grow and it becomes much more expensive."
🧨 Objection: “We’ve been burned before by vendors.”
Affiliate Response:
"I totally get that — I’ve heard that before. What’s different here is they’re not selling you their solution. They evaluate your business goals and facilitate a quick assessment to get a clear view on their path to help your business, There is no cost for that assessment, and if it doesn’t serve you or TSA to engage, you shake hands and connect another day. He and his team will sift through all the options and help you choose what fits. It’s meant to reduce risk, not add to it."
🕐 Objection: “I don’t have time to look into this.”
Affiliate Response:
"That’s exactly why they’re worth talking to. They don’t flood you with vendors or pitches — they simplify the landscape. One short call with them can save you hours of internal research and vendor chasing and id doesn’t have to cost you a dime."